Seule, la page d’accueil apparaît. If you’re on WordPress and using Yoast SEO, adding a meta description is easy as pie. This is a limited characters summary that describes web pages’ content and … Meta tags and Meta descriptions are used in order to optimize webpages during searches. It’s really helpful and I’m seeing the results. Simply take it from there. The watch can help me stay fit? Instead, focus on pages that get the most search traffic. Unfortunately, there’s no way to directly control whether this date is shown or not, but you can try to manage the dates they use in the search results. Underneath the input field, there is a bar. Although your page titles might vary, all pages will appear to be the same because all the descriptions are the same. Meta description is a short paragraph of text in the HTML section of a page. This information is called "metadata" and while it is not displayed on the page itself, it can be read by search engines and web crawlers. Follow these five steps to create your meta descriptions quickly and easily: Always think about the description as something that complements the title tag. If you click the save button, your code will be saved, and you get a URL you can share with others. The meta description is an HTML attribute that provides a brief summary of a web page. You just know what you’re going to get if you click on the link! Bonne chance! Michiel is a partner at Yoast and was one of our first employees. Let's go through an exercise to explore this. The meta description summarizes your page's content and is the first thing users look at to decide whether or not they want to visit your page. Meta tags provide information about the webpage in the HTML of the document. It’s more important that you create something that connects with the reader and entices the click. If your descriptions are just so-so, they won’t be helping you get clicks or … That tells us these things are probably important to searchers and are worth including in a meta description. Free Meta Tag Generator. How to get a green bullet for the keyphrase in meta description. The meta description offers a chance to expand on that further. Mentioning “five best “neighborhoods also tells the search they won’t have to spend an age reading it. Write down what makes your product stand out and why they would best buy it in your store. A bit confusing as the analysis tips say it’s a “good” length. Let’s wrap things up with a few examples of well-crafted meta descriptions across industries and search intents. The meta description is an HTML tag, here’s a basic idea of what a meta description looks like: The point of a meta description for your page is to get Google visitors to click your link. A meta description is an HTML tag that is not visible when viewing the page. It’s not a lead generation trap; you can use it on the page right away. Other SERPs may not be as straightforward, but you can always pick up on some clues. Different meta tags are defined by changing the name attribute to a valid value.The most commonly used meta tag is the one used for descriptions:In cases of empty descriptions (or non-existent ones), search engines will generate a description from the content of the page.You can also set the author of a page using meta tags.The charset attribute is used to specify the character encoding of your content. Thanks for sharing these great tips! This is why optimizing your meta description is so important, as is optimizing your titles. What is a meta description? In Wix, Squarespace, Shopify, and most others, you’ll find a place to type or paste your meta description in the backend. Shows estimated monthly search traffic to this article according to Ahrefs data. A meta description is a piece of HTML on your webpage that allows you to describe your page. Meta descriptions are not a place for storytelling. You can find these pages in Ahrefs Webmaster Tools. Google shows it in search results only 37% of the time, How to prioritize meta description creation and editing. Vous pourriez avoir un bon aperçu si vous pouvez créer plus de links vers la page de Lille plus souvent. It can appear in search results as a snippet under the title … Sign me up, that’s all I needed to know. Be concise and convincing!You get real-time feedback on the meta description length in the Google preview section in the Yoast SEO sidebar or meta box. 3. Getting your results emphasized like that makes them stand out even more. Got any questions? And, don’t forget, it’s not just your homepage. So it’s important to factor it in when you decide on the right length of your meta description. Shows how many different websites are linking to this piece of content. In that case: check the Facebook and Twitter preview in the Yoast SEO sidebar or social tab in the Yoast SEO meta box below your post or page. In HTML it looks like this: The value of meta description is very close to the title's. They might even penalize you if you do it. So if you’re only willing to make an effort to set one of these tags, it should be the meta description. What about some more writing inspiration? But if you stick to our recommendations you should be able to write awesome ones yourself, you can do it! As in the example below. Great Piece. This is the epitome of a great e‑commerce category page in the search results. If you use quotation marks when adding a meta description in CMS and plugins, they will usually take care of the HTML transcoding for you. In other words, what are most people looking for when they search for your main keyword? Additionally, it’s also possible to optimize your meta descriptions with variables in Yoast SEO. 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